Thursday, 24 September 2015

How to choose a platform for your app launch

Android, iOS, Windows and BlackBerry are the mobile platforms, for which companies build great apps for users. But, businesses often confuse for which platform to develop app. What you decide iOS or Android or Windows or BlackBerry?

Get to know your Customers

First of all, you need to know your customers very well. Get known where your customers are more in number, example location. If your customers are more in India, you can choose Android, as Android is widespread in India than iOS. In other words, location is a right metric to estimate the importance of a specific platform. You need to understand their usage habits. In other words, how they interact with their phones. This will be mystification to choose a platform to use. But it will help you design an app that’s useful to your customers.

Here are the few other things to choose a platform to develop your mobile app:

For iOS;
Apple lovers are naturally more enthusiastic about technology than non-Apple lovers. Most of the apps are likely to launch on iOS first. In fact, iOS users are the most likely to pay for your app than when you release it on other platforms like Android. If you are planning to build an app for tablet, then focus on iOS. Because the fact is clear that Apple isa winner in the tablet market. What you launch your app is free or not, but iOS users are keen to pay for the app.
Developing for iOS, really the developer’s team must have skill to develop. Example, one app that runs on iOS device that can’t be compatible for all versions of iOS and this also applies to Android. It is because Android has more than 400 types of phones. Always understand what your customers want, iOS users spend on personalization, finance, reading, Social and entertainment. Better, you can contact your preferred iPhone apps development company London or any other city.

For Android;
Android is the best platform to create apps and also if you have a freemium model just go for Android without double mind. If you are targeting customers in Europe and India, Android is the best development apps. Always understand what your customer expects from you. You can take the help of any Android application development companies in London, UK or any city.

Other things to consider while choosing a platform;
The size of the targeted market for your app matters a lot. iOS is a rapid fast and responsive. And, there is piracy very rare. Some apps do not require to be compatible much with their phone. Example, a mega popular app like Angry Bird, for instance, does not require camera or Bluetooth compatibility with the smart phone. The most important thing is iPhone customers are enthusiastic and engaged to use apps. However iOS and Android are prominent platforms in market share, if you want to publish your app in different platforms you need to know the limitations of hardware and software for mobile phones. Always understand how you can engage with customers by offering what they need.


FuGenX is one of the top mobile application development companies in London, UK. We provide customized application development services for all mobile platforms and devices. We develop AndroidWindows and BlackBerry apps. We are also one of the best iPad app development company in London, UK. Our Company provides mobile application services all over the UK including London, Birmingham, Manchester, Nottingham & Surrey. To get more details about our app development, visit fugenx.co.uk

No comments:

Post a Comment